This email template was designed with a clear focus on the energy and aesthetics of working out, from sharp lines to bold image cutouts that bring movement and power to the design. The deep blue background gives a sense of luxury, while with the yellow accents it reflects the brand’s identity and add contrast to highlight key elements.
The template is built as a flexible structure made up of reusable sections. It starts with a hero area that grabs attention with a strong visual, logo, opening message and CTA.
Next there are blocks with images and text placed alternately, perfect for sharing updates, tips, or features.
There’s also room for full-width images to highlight important content, with easily changeable visuals for quick customization.
he footer grounds a map of Sofia, where the gym is based, and links to social media and app stores.
Along with the template, the client also received a custom email usage manual. This guide explains how to work with each section of the design. It also includes best practices for layout consistency and branding.
